FOR KAJABI USERS WHO'VE BUILT THE THING… BUT NOT THE PAGE
If there was a step-by-step way to build your sales page, without the tech overwhelm, or your perfectionism, getting in the way…
Would you finally feel confident enough to make building it your #1 priority this weekend?
THIS IS ME · SHOW ME HOW 🙌
I know. The sales page is the bit you've been putting off.
You've spent weeks building the thing. Every lesson, every video, every little setting. You're SO close. And now there's one page left… and it's the one nobody ever showed you how to make.
The thing is, you're not a page designer. You're not a copywriter. You're not a marketer. You're just someone who built something good and wants to sell it. And right now that simple wish feels impossible. Plus... you're exhausted!
Sound familiar?
Here's what usually happens next:
#1. You don't know what goes on it
There's a formula to a sales page that works. But if you've never built one before, you're guessing. Everyone talks about sales pages like you're meant to just KNOW. The order, the sections, where the story goes, what to say about yourself without cringing.
#2. It takes forever
Three hours in, seven tabs open, and it still doesn't feel right. The stock photos never look like they belong there - and the sizes don't fit with your copy. You've lost hours and the page is driving you mad.
#3. The pieces don't join up
The page is kind of done. But how do you create a checkout? And why do you need an offer? The thank-you page is a page you forgot to make. And the buttons go nowhere yet. Plus... how do you get them all to look the same? They don't sound like they came from the same person. And your buyer is jarred by the tonal whiplash instead of feeling welcomed into your world.
"This is a very cool product and I'm having fun playing with it."
- Rose Marie Iskowitz, Click Start Biz
It's taking you way longer than you thought to get this finished, isn't it?
YOU'RE NOT DOING IT WRONG.
YOU'RE GIVEN ALL THE PIECES, BUT HOW DO YOU JOIN THEM ALL UP?
Uh huh. You know the Kajabi shuffle. 🫣. Every time you sit down to work on it, you open the page, stare at the screen, close the laptop, and tell yourself you'll come back to it tomorrow. The thing you built is real. But the page?
- You've watched other creators launch and wonder how they made it look so easy. How their checkout knows their name. How their welcome email sounds like them. And you think: maybe I'm just not cut out for this.
- You ask yourself: am I really going to spend the next month tinkering with templates and redesigning things that still don't feel right? Because that's what it feels like this is turning into.
- Then comes the moment you genuinely want to tear your hair out: you realize the colors don't match across the pages, the fonts look wrong, and you're so tired of looking at it that you can't tell anymore if it's actually good.
At this point you're thinking it would be easier to just give up. And honestly? You'd rather be at the spa.
Will your sales page still be sitting half-finished this time next month?
If that's a yes, then I bet you'd love for someone to just build the whole thing for you.
Think of it like a recipe, but instead of just the ingredient list, you get someone who's already tested it, written down the exact steps in the right order, shopped for all the things, and put them in your kitchen ready to go. You don't have to figure it out. You just follow along.
Let's get real: the PROBLEM is a lack of a clear structure and matching visuals.
How Does This Sound:
Would you like a sales-page expert to hand you the whole thing... page, checkout, thank-you and welcome email... all done in one day?
One sitting. Five steps, in order. Nothing forgotten.
The fastest way to finish is to:
Action #1
Pick from six sales page templates, made by hand. Pick the one that feels like you. Answer a few simple questions.
Action #2
Make it yours. Your photos and your colours land in every section - perfectly curated. Let the system build your page in your Kajabi site.
Action #3
Press a button. Watch the matching checkout, thank-you page and welcome email all land on your Kajabi site... and already linked up to CTA buttons!!
Unlike a template file you download and upload, The Runway builds the entire path inside your Kajabi in your colours and your voice - with the push of a couple of buttons.
Imagine...
→ Finishing your sales page in hours instead of weeks. No photo hunting, no layout guessing, no back-and-forth with designers. Just your words, plugged into a design that already works.
Imagine...
→ Watching your checkout, thank-you page and welcome email match perfectly. Every step of the buyer's journey feels like it came from the same place... because it did. And it all works seamlessly.
Imagine...
→ Hitting publish and actually feeling proud. Not drained. Not second-guessing the copy or the colours. Imagine booking a spa day with the time you'd set aside. (Wendy did.)
"After procrastinating over my funnel, I dived in and used a template. Mindblown - sales on the first day! Couldn't be happier."
- Inika, Founder, LuxuryInc.
READY TO CROSS THE FINISH LINE? MEET…
The Runway
With The Runway you'll have:
A finished sales page in your voice
So you can stop staring at a blank page wondering what to write first. Six hand-made designs, your words from a handful of questions. It's already structured. Just fill it in. Plus... Your photos stay in the design's shapes.
A checkout that matches
Perfect for making the buyer feel secure. They land on your page, they like what they see, they click buy and nothing feels out of place or jarring. The whole journey holds together. Buttons pointed at the right checkout, nothing forgotten.
A thank-you page that feels personal
So you can start the relationship right. Not a generic 'thanks for your money' screen. A warm handoff that makes them feel they made the right call.
A welcome email that's already there waiting
Without scrambling to write it after launch. It goes out automatically, sets the tone, and gets them excited to dive in.
Everything lives in your Kajabi Site
So you're not juggling files, platforms or zip folders. Everything is where you already work. One dashboard. One place to manage it all.
Real Results:
"I thought this was at least a week project. It took me 3 days to do the whole launch — and it's already converted 6 new sales since I dropped it this morning."
Wendy Bartley, USA Travel Toolbox
let's get down to business.
here's what's inside
# 1
Six Sales Page Designs/Templates
Six different designs all curated by me, made by hand, block by block. You pick one, answer the questions, and it populates with your offer details, benefits, modules and bonuses in the right order.
# 2
Your words
Answer a few questions about your product and the first draft of every section appears. Change any line, or write your own. Nothing is locked. And you don't have to use AI copy if you don't want to.
# 3
The Checkout, Thank-You & Welcome
No clunky redirects. No 'send them away from Kajabi and hope they come back.' Your checkout lives on your site, styled to match the page, with your branding front and centre. After they buy, they land on a page that confirms it worked and thanks them properly... with confetti. Then they get a welcome email that feels like it came from you, not a robot.
# 4
Everything Happens in One Day
You answer the questions. The system builds it. You review it. You're done. By lunch tomorrow you could already be making sales. No waiting. No revisions across five different platforms.
Plus, these hand-made goodies to get you started:
Let's talk bonuses
Video Walkthrough
A 15-minute tour showing you exactly where everything lives, how to edit it, and how to launch without panic. You're not left wondering what to do next.
Copy Prompts & Templates
If you get stuck filling in your benefits or module descriptions, we've included simple questions to ask yourself and a few quick templates to help you write in your voice.
30-Day Money-Back Guarantee
If you build it and decide it's not for you, get your money back. No drama. Penny stands behind this because she knows it works.
so to recap...
Here's what you get inside The Runway
All of it built inside your Kajabi, in your colours, in your words, and ready to sell.
This isn't a template library or a zip file to figure out — it's custom-made for your thing.
Two ways in. Both pay once.
The Runway
Pay in Full
$319 USD
Best if: You've got one thing to sell and you want the page done this week
Get The RunwayThe Full Glow-Up
Pay in Full
$695 USD
(or 3 monthly payments @$232)
Best if: You want your whole site glammed up, not just one page
BECOME A FOUNDER
Why join now as a Founder?
Because you get everything currently in the Lab: The Runway, The Glow-Up Kit, Pop Quiz, Cha-Ching and Permissions, plus every tool that comes next
Already bought something from me? Every dollar you've spent counts toward The Full Glow-Up. You only pay the difference.
Full Glow-Up founders: you already have The Runway. Go build something. 🙌
No subscription. No credits to top up. No charge per page. Pay once, and it's yours for keeps.
Here's what people just like you are saying...
"I am completely in love with The Glow-Up Lab! "
"Between the ease of use and all the wonderful options, it has just made creating so much fun again."
- Tammy Becker, Founder, You Ministries
"I made sales in the first hour!"
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- Inika, Founder, LuxuryInc.
"Worth every cent to me"
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- Inika, Founder, LuxuryInc.
"I do not read many emails in general - but yours I do 🧡
"You have soo much experience with Kajabi, are so lovely, trustworthy, not pushy, and clearly you care."
- Dr. Ioana, Team For The Soul.
"It was Amazing!"
I just bought Cha-Ching and used it for my first checkout page and it was AMAZING!
- Lindsay Dhanens, FDNP, MCS-P
"I made sales in the first hour!"
Chartreuse meh intelligentsia cray vaporware beard. Offal organic paleo four dollar toast stumptown green juice yr taiyaki banjo biodiesel brunch poke.
- Inika, Founder, LuxuryInc.
a note from me
Hi, I'm Penny. 👋 I've been building Kajabi pages for ten years, and I'm the person behind the best-selling sales page templates in Kajabi's own template store.
I made The Runway because I kept watching good people with good offers stall at the very last step. Not because they couldn't write, or couldn't design... but because nobody showed them what goes where.
This is for anyone selling anything inside Kajabi. A course, a membership, coaching, a community... whatever it is, you've built it and you're proud of it. Your sales page just needs to catch up.
I see the same pattern over and over: people spend weeks on the product, then days wrestling with the page, and the energy just drains out of them.
What I want for you is simple: finish the page. Finish it fast. Finish it right so it actually connects to your checkout and your welcome email. Then get back to what matters... selling, serving, and growing your thing.
Here's to your offer finding the people it was always meant to find. Let's get your page finished. Then go book a spa day!
Penny
questions you might have
Let me answer those for you
Wait, is this a sales page template I fill in or something custom?
How long does it actually take?
I don't know what goes on a sales page. Is that a problem?
Can I change things afterwards?
Does this include the checkout page and email?
What if my offer is really niche or weird?
Does it build my whole website?
so to recap...
This is what's waiting for you
A sales page that doesn't feel like a sales page. Just you, your product, and the words that sell it.
Built in one day. Selling by lunch.
Choose the plan that fits
Pay once. Yours for keeps.
NO SUBSCRIPTION
No credits to top up, no charge per page, no meter running. Buy it once, and every design that comes next is yours too.
Still not sure? Email me. The door stays open..
